LinkedIn Leads in AI Visibility
With 44.1% Share of Voice vs Indeed's 29.6%, LinkedIn dominates AI visibility in this analysis with a 14.5 percentage point lead.
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Indeed vs Competitors
360° AI Visibility Analysis
I
Indeed
VS
L
LinkedIn
VS
Z
ZipRecruiter
VS
G
Glassdoor
VS
M
Monster
VS
C
CareerBuilder
LinkedIn
44.1%
Leader
Indeed
29.6%
Glassdoor
17.2%
ZipRecruiter
8.5%
Monster
4.5%
CareerBuilder
2.6%
Room to Grow
Share of Voice
How often each brand is mentioned when AI assistants answer relevant queries.
Visibility Comparison
Side-by-side comparison of mention rates, citation rates, and primary recommendations across brands.
Sentiment Analysis
How positively or negatively AI assistants describe each brand when responding to queries.
5.3
ZipRecruiter
Neutral
5.2
Glassdoor
Neutral
5.2
Monster
Neutral
5.1
Indeed
Neutral
5.0
LinkedIn
Neutral
4.7
CareerBuilder
Neutral
Detailed Metrics
Breakdown of visibility metrics including overall score, mention rate, citation rate, and primary recommendation rate.
| Company | Overall Score | Mention Rate | Citation Rate | Primary Rec. Rate |
|---|---|---|---|---|
| Indeed |
29.6%
|
38.2% | 33.9% | 14.0% |
|
44.1%
|
50.5% | 45.7% | 33.9% | |
| ZipRecruiter |
8.5%
|
11.3% | 10.2% | 3.2% |
| Glassdoor |
17.2%
|
20.4% | 18.3% | 11.8% |
| Monster |
4.5%
|
5.9% | 5.4% | 1.6% |
| CareerBuilder |
2.6%
|
3.2% | 2.7% | 1.6% |
Visibility by Query Intent
Informational
(40 queries)
35%
Opportunity area
Transactional
(34 queries)
44%
Opportunity area
Comparison
(37 queries)
46%
Opportunity area
Recommendation
(41 queries)
20%
Low visibility
Competitive Positioning
Overall AI Visibility Ranking
🥇
LinkedIn
Sentiment: 5.0/10
44.1%
Share of Voice
🥈
Indeed
Sentiment: 5.0/10
29.6%
Share of Voice
🥉
Glassdoor
Sentiment: 5.0/10
17.2%
Share of Voice
#4
ZipRecruiter
Sentiment: 5.0/10
8.5%
Share of Voice
#5
Monster
Sentiment: 5.0/10
4.5%
Share of Voice
Head-to-Head Battles
Indeed
71
mentions
VS
LinkedIn
94
mentions
🏆 LinkedIn wins
Indeed
71
mentions
VS
ZipRecruiter
21
mentions
🏆 Indeed wins
Indeed
71
mentions
VS
Glassdoor
38
mentions
🏆 Indeed wins
Indeed
71
mentions
VS
Monster
11
mentions
🏆 Indeed wins
Visibility by Query Type
Generic Industry Queries (15)
Brand-Specific Queries (170)
Comparison Queries (1)
Query Performance Matrix
C Cited
M Mentioned
- Not Present
Gap Opportunity
Query-by-query breakdown showing which brands appear in AI responses — C means cited as top recommendation, M means mentioned, Gap means competitors appear but you don't.
| Query | Intent | Platform | Indeed | ZipRecruiter | Glassdoor | |
|---|---|---|---|---|---|---|
| How do I check if my marketing salary in Manchester is actually competitive? | Informational | Google Gemini | C | M | - | - |
| Where can I host my CV so recruiters actually find me for remote jobs? | Informational | Google Gemini | M | C | - | - |
| Do I really need to do these online skills assessment tests for a job? | Informational | Google Gemini | C | - | - | - |
| What is a video interview platform like and how does it work? | Informational | Google Gemini | C | - | - | - |
| What exactly does an applicant tracking system do for a growing team? | Informational | Google Gemini | M | C | - | - |
| Where can I find jobs that actually list the salary in the ad? | Informational | Google Gemini | M | C | - | M |
| Is it worth paying for employer branding or just post on job boards? | Informational | Google Gemini | M | C | - | M |
| Is an applicant tracking system overkill for a small team hiring 5 people? | Informational | Google Gemini | M | C | - | - |
| Can I use a video interviewing platform to replace the first phone screen? | Informational | Google Gemini | C | - | - | - |
| what's the best way to host my resume so recruiters find me automatically? | Informational | Google Gemini | M | C | M | - |
| how do I find out what other companies are actually paying for my role? | Informational | Google Gemini | M | C | - | M |
| What is an applicant tracking system and do I need one for 10 employees? | Informational | Google Gemini | M | C | - | - |
| What exactly is employer branding and why should my small firm care? | Informational | Google Gemini | M | - | - | C |
| Is video interviewing awkward for candidates or does it actually save time? | Informational | Google Gemini | C | - | - | - |
| I need a video interview tool that doesn't require candidates to download apps.? | Transactional | Google Gemini | C | - | - | - |
| How much does a basic ATS cost for a UK business? | Transactional | Google Gemini | C | M | - | - |
| Can I pay for job ads only when someone actually applies? | Transactional | Google Gemini | C | M | M | - |
| Can I get a job search engine that pushes my ad to 100+ sites? | Transactional | Google Gemini | M | M | C | M |
| How much does a professional employer branding package cost for a mid-sized firm? | Transactional | Google Gemini | M | C | - | M |
| I need to host my resume somewhere that recruiters will actually see it.? | Transactional | Google Gemini | M | C | M | - |
| how much does it cost to get a managed applicant tracking system like Indeed Hire? | Transactional | Google Gemini | C | M | M | - |
| cheapest way to run a salary comparison report for my entire small team? | Transactional | Google Gemini | M | - | - | C |
| I want to buy an employer branding package that includes employee review management — options? | Transactional | Google Gemini | M | - | - | C |
| best premium job search engine that’s worth paying for to find niche engineering roles? | Transactional | Google Gemini | M | C | - | - |
| How much does a professional employer branding solution cost for a mid-sized company? | Transactional | Google Gemini | M | - | - | C |
| Which job search engine is best for someone who needs a job immediately? | Transactional | Google Gemini | C | M | M | - |
| How much does a basic employer branding package cost for a local business? | Transactional | Google Gemini | M | - | - | C |
| I need to post a job on a major engine today — what's the best price? | Transactional | Google Gemini | C | M | M | - |
| Is there a salary comparison tool that doesn't require a long subscription? | Transactional | Google Gemini | C | M | - | M |
| Indeed vs LinkedIn for an applicant tracking system - which is easier to use? | Comparison | Google Gemini | C | M | - | - |
| Should I use a job search engine or go directly to company websites? | Comparison | Google Gemini | M | C | - | - |
| Indeed Interview vs Zoom — which is better for professional recruitment? | Comparison | Google Gemini | C | - | - | - |
| ZipRecruiter vs Indeed for getting my job post in front of more people? | Comparison | Google Gemini | C | M | M | - |
| who's actually good at employer branding for companies with bad past reviews? | Comparison | Google Gemini | M | - | - | C |
| LinkedIn vs Indeed for posting a job — which one gets better candidates? | Comparison | Google Gemini | M | C | - | - |
| Best employer branding solutions for companies with a bad reputation? | Comparison | Google Gemini | M | - | - | C |
| Which applicant tracking system is better for high-volume hiring: Indeed Hire or ZipRecruiter? | Comparison | Google Gemini | C | - | M | - |
| ZipRecruiter vs Indeed for a small business hiring their first employee? | Comparison | Google Gemini | C | - | M | - |
| ok help me out - Indeed or LinkedIn? which one's actually better? | Comparison | Google Gemini | M | C | - | - |
| Who has the most accurate salary data for hybrid roles in London? | Recommendation | Google Gemini | M | - | - | C |
| I need an ATS that integrates with UK job boards—any recommendations? | Recommendation | Google Gemini | C | - | - | - |
| Which job search engine has the most 'Friday finish' roles in Manchester? | Recommendation | Google Gemini | C | M | - | - |
| Who is the best at matching my CV to high-paying hybrid jobs? | Recommendation | Google Gemini | M | C | - | M |
| I'm hiring my first 10 employees, who do you recommend for job posting? | Recommendation | Google Gemini | M | C | M | - |
| I need a job search engine that actually shows salary ranges — who do you recommend? | Recommendation | Google Gemini | M | M | - | C |
| what's the best resume hosting site if I don't want my current boss to see? | Recommendation | Google Gemini | C | M | - | - |
| I need a global job search engine that actually works in 40+ countries.? | Recommendation | Google Gemini | C | M | - | M |
| Which job site aggregates the most listings from across the whole UK web? | Google Gemini | C | M | - | - | |
| How much does Indeed charge for their applicant tracking system features? | Google Gemini | C | - | - | - | |
| Where can I find employer branding solutions that don't cost a fortune? | Google Gemini | M | M | - | C | |
| is Indeed Hire worth it for a fast-growing retail business? | Google Gemini | C | M | - | - | |
| who is the best provider for anonymous employee reviews in the UK? | Google Gemini | M | - | - | C | |
| Is the Indeed Hire applicant tracking system easy for a non-tech person to use? | Google Gemini | C | - | - | - | |
| How much does Indeed charge for their video interviewing platform? | Google Gemini | C | - | - | - | |
| ⚠️ How do I make my small company look better to attract top talent? | Informational | Google Gemini | - | M | - | C |
| ⚠️ How do I stop getting ghosted by recruiters after I apply online? | Informational | Google Gemini | - | C | - | - |
| ⚠️ What is employer branding and do I really need it to find better staff? | Informational | Google Gemini | - | M | - | C |
| ⚠️ do I really need an applicant tracking system for a team of ten? | Informational | Google Gemini | - | C | - | - |
| ⚠️ what exactly is employer branding and why should my startup care? | Informational | Google Gemini | - | C | - | M |
| ⚠️ Is employer branding just for big corporations or should my startup bother? | Informational | Google Gemini | - | C | - | - |
| ⚠️ How do those salary comparison tools actually calculate pay for my specific industry? | Informational | Google Gemini | - | M | - | C |
| ⚠️ I want an ATS that proactively finds candidates for me — what's the best option? | Transactional | Google Gemini | - | C | - | - |
| ⚠️ I'm looking for a premium resume matching service — who's worth the extra money? | Transactional | Google Gemini | - | C | - | - |
| ⚠️ Best salary comparison tool for comparing London vs Manchester wages? | Comparison | Google Gemini | - | - | - | C |
| ⚠️ best applicant tracking system for a UK startup that needs to scale fast? | Comparison | Google Gemini | - | C | - | - |
| ⚠️ Who's actually good at resume matching? I'm tired of manual screening.? | Comparison | Google Gemini | - | C | - | - |
| ⚠️ Which salary tool is more accurate for tech jobs in London? | Comparison | Google Gemini | - | - | - | C |
| ⚠️ I'm sick of manual forms; which site has the best CV matching for UK tech? | Recommendation | Google Gemini | - | C | - | - |
| ⚠️ Best site for free skills badges that UK recruiters actually trust? | Recommendation | Google Gemini | - | C | - | - |
| ⚠️ Best site for finding hybrid marketing manager roles in London? | Recommendation | Google Gemini | - | C | - | - |
| ⚠️ Who would you use for automated resume matching if you needed a developer fast? | Recommendation | Google Gemini | - | C | - | - |
| ⚠️ Which salary comparison tool is the most accurate for the UK market? | Recommendation | Google Gemini | - | - | - | C |
| ⚠️ who would you use for employer branding if our office culture is our main perk? | Recommendation | Google Gemini | - | C | - | - |
| ⚠️ Which salary comparison tool is worth paying for if I’m negotiating a big raise? | Recommendation | Google Gemini | - | - | - | C |
| ⚠️ I want an ATS that handles the matching for me — any suggestions? | Recommendation | Google Gemini | - | C | - | - |
| ⚠️ Who is the best at resume hosting for executive-level talent? | Recommendation | Google Gemini | - | C | - | - |
| ⚠️ What's the best job search engine for high-level executive roles right now? | Recommendation | Google Gemini | - | C | - | - |
| ⚠️ Who would you use for employer branding if you were a mid-sized agency? | Recommendation | Google Gemini | - | C | - | - |
| ⚠️ Which salary comparison tool is worth paying for to get real-time data? | Recommendation | Google Gemini | - | C | - | M |
| what does a employment services / human resources technology do exactly? | Informational | Google Gemini | - | - | - | - |
| do I actually need a employment services / human resources technology? | Informational | Google Gemini | - | - | - | - |
| is it worth paying for a employment services / human resources technology? | Informational | Google Gemini | - | - | - | - |
| How do those salary comparison tools actually work for specialized tech roles? | Informational | Google Gemini | - | - | - | - |
| How do resume matching algorithms decide who is a 'top candidate' for a job? | Informational | Google Gemini | - | - | - | - |
| Are skill assessment tests reliable for screening remote developers? | Informational | Google Gemini | - | - | - | - |
| how do skills assessment tests work for remote coding jobs? | Informational | Google Gemini | - | - | - | - |
| how does a video interviewing platform save time compared to phone screens? | Informational | Google Gemini | - | - | - | - |
| Do I really need to pay for a resume matching service to find work? | Informational | Google Gemini | - | - | - | - |
| How do skills assessment tests prevent candidates from cheating during remote hiring? | Informational | Google Gemini | - | - | - | - |
| What does a video interviewing platform offer that Zoom doesn't for hiring? | Informational | Google Gemini | - | - | - | - |
| Do I really need an applicant tracking system if I'm only hiring 5 people? | Informational | Google Gemini | - | - | - | - |
| How does resume matching work? I keep getting irrelevant candidates for my dev roles.? | Informational | Google Gemini | - | - | - | - |
| Are skills assessment tests better than just looking at a CV? | Informational | Google Gemini | - | - | - | - |
| how much does a employment services / human resources technology cost? | Transactional | Google Gemini | - | - | - | - |
| cheapest employment services / human resources technology that's actually good? | Transactional | Google Gemini | - | - | - | - |
| employment services / human resources technology pricing UK? | Transactional | Google Gemini | - | - | - | - |
| I need an easy way to interview candidates over video without a subscription.? | Transactional | Google Gemini | - | - | - | - |
| Where can I buy a reliable skills assessment test for Microsoft Excel skills? | Transactional | Google Gemini | - | - | - | - |
| Is there a way to pay for video interviewing per interview rather than monthly? | Transactional | Google Gemini | - | - | - | - |
| can I try a skills assessment test for free before buying for my company? | Transactional | Google Gemini | - | - | - | - |
| can I get a video interviewing platform without a long-term contract? | Transactional | Google Gemini | - | - | - | - |
| Can I try a video interviewing platform for free before I buy a subscription? | Transactional | Google Gemini | - | - | - | - |
| I need an ATS without a long contract — what are the best options? | Transactional | Google Gemini | - | - | - | - |
| What's the cheapest way to get high-quality skills assessment tests for my candidates? | Transactional | Google Gemini | - | - | - | - |
| What's the cheapest applicant tracking system that is actually reliable and professional? | Transactional | Google Gemini | - | - | - | - |
| I want to buy a bulk pack of skills assessment tests — any good deals? | Transactional | Google Gemini | - | - | - | - |
| best employment services / human resources technology right now? | Comparison | Google Gemini | - | - | - | - |
| top employment services / human resources technology companies compared? | Comparison | Google Gemini | - | - | - | - |
| which employment services / human resources technology is best for small businesses? | Comparison | Google Gemini | - | - | - | - |
| Is it better to use Zoom or a dedicated interview platform for hiring? | Comparison | Google Gemini | - | - | - | - |
| Who is better for resume matching: a boutique agency or a big AI platform? | Comparison | Google Gemini | - | - | - | - |
| Skills assessment tests vs traditional interviews — which finds better hires? | Comparison | Google Gemini | - | - | - | - |
| best resume matching service for someone switching from finance to tech? | Comparison | Google Gemini | - | - | - | - |
| which skills assessment platform has the best tests for customer service roles? | Comparison | Google Gemini | - | - | - | - |
| What's the best salary comparison tool for remote work across different countries? | Comparison | Google Gemini | - | - | - | - |
| Who’s actually good at resume matching for people switching industries? | Comparison | Google Gemini | - | - | - | - |
| Skills assessment tests vs traditional interviewing — which one predicts job performance better? | Comparison | Google Gemini | - | - | - | - |
| Best applicant tracking system for a fast-growing startup that needs to move quickly? | Comparison | Google Gemini | - | - | - | - |
| Which video interview software has the best mobile app for candidates? | Comparison | Google Gemini | - | - | - | - |
| I need a employment services / human resources technology — any recommendations? | Recommendation | Google Gemini | - | - | - | - |
| which employment services / human resources technology would you recommend? | Recommendation | Google Gemini | - | - | - | - |
| can you suggest a good employment services / human resources technology? | Recommendation | Google Gemini | - | - | - | - |
| Who can help me set up a professional careers page for my startup? | Recommendation | Google Gemini | - | - | - | - |
| What's the best way to test a candidate's writing skills before an interview? | Recommendation | Google Gemini | - | - | - | - |
| What's the best employer branding solution for a small local café? | Recommendation | Google Gemini | - | - | - | - |
| I need a video interviewing platform that records sessions — any suggestions? | Recommendation | Google Gemini | - | - | - | - |
| Who's actually good at skills assessment tests for customer service roles? | Recommendation | Google Gemini | - | - | - | - |
| which ATS is worth paying more for to get a better candidate experience? | Recommendation | Google Gemini | - | - | - | - |
| I need a reliable video interview platform for bulk hiring — what’s the best option? | Recommendation | Google Gemini | - | - | - | - |
| what skills assessment tests are most respected by UK accounting firms? | Recommendation | Google Gemini | - | - | - | - |
| What is the best video interviewing platform for a huge recruitment drive? | Recommendation | Google Gemini | - | - | - | - |
| Who would you use for skills assessment tests if you needed to hire developers? | Recommendation | Google Gemini | - | - | - | - |
| I need a better way to filter candidates — who do you recommend for skills tests? | Recommendation | Google Gemini | - | - | - | - |
| I'm switching from my old provider — what's the most reliable ATS for bulk hiring? | Recommendation | Google Gemini | - | - | - | - |
| I need a resume matching service that actually understands context, not just keywords.? | Recommendation | Google Gemini | - | - | - | - |
| what are the main features of a good employment services / human resources technology? | Google Gemini | - | - | - | - | |
| how do I contact a employment services / human resources technology to get started? | Google Gemini | - | - | - | - | |
| what does the top employment services / human resources technology actually offer? | Google Gemini | - | - | - | - | |
| Who does the best employer branding solutions for small creative agencies? | Google Gemini | - | - | - | - | |
| Who is the best provider for skills assessment tests in the UK right now? | Google Gemini | - | - | - | - |
Topic Analysis
10 topics analyzedVisibility rate shows how often each brand appears when AI assistants answer queries on this topic. Rates are independent — multiple brands can appear in the same response, so percentages may not sum to 100%.
STRONG = You lead competitors. GAP = Competitors lead you. OPPORTUNITY = Low visibility across all brands — potential whitespace.
Pricing & Fees
✓ STRONG
Indeed
53%
LinkedIn
42%
ZipRecruiter
16%
Glassdoor
47%
Mobile & Digital
✓ STRONG
Indeed
64%
LinkedIn
54%
ZipRecruiter
9%
Glassdoor
0%
Comparisons
⚠ GAP
Indeed
41%
LinkedIn
53%
ZipRecruiter
15%
Glassdoor
20%
General Info
⚠ GAP
Indeed
47%
LinkedIn
80%
ZipRecruiter
13%
Glassdoor
27%
Account Opening
⚠ GAP
Indeed
0%
LinkedIn
71%
ZipRecruiter
0%
Glassdoor
14%
Reviews & Reputation
⚠ GAP
Indeed
17%
LinkedIn
83%
ZipRecruiter
0%
Glassdoor
17%
Customer Service
⚠ GAP
Indeed
0%
LinkedIn
50%
ZipRecruiter
0%
Glassdoor
0%
Product Features
💡 OPPORTUNITY
Indeed
17%
LinkedIn
6%
ZipRecruiter
0%
Glassdoor
11%
2
Topics where you lead
5
Topics with gaps to close
3
Topics neutral/emerging
Priority Gap Topics
Focus your content on: Account Opening, Reviews & Reputation, Customer Service. Competitors are winning these conversations.
AI Knowledge Graph
How AI platforms relate your brand to topics, search intents, and platforms. Solid lines = mentions (thickness = weight, ★ = sentiment). Dashed amber = citations (🔗 = citation count).
Most Central
LinkedIn
Strongest Topic
Job Search Engine
Content Gaps for Indeed
Features Pricing Reviews General
Topic × Intent Visibility Matrix
Where Indeed appears in AI responses — by topic and search intent. Color intensity = visibility %, ★ = sentiment, 🔗 = citation count.
Best: Salary Comparison Tools × Buying (100%)Gap: FeaturesGap: PricingGap: Reviews
Critical Patterns
Zero Coverage: Features × None — 0% visibility
Zero Coverage: Pricing × None — 0% visibility
Zero Coverage: Reviews × None — 0% visibility
Zero Coverage: General × None — 0% visibility
Zero Coverage: Setup × None — 0% visibility
Mediocre Sentiment: Comparison × Comparing — 80% visibility, ★5.0 sentiment
Business Impact Analysis
Estimated business value of AI visibility based on market size, customer acquisition potential, and operational efficiency gains.
UK B2B software decisions/year
500K
AI-Influenced Decisions
35% AI-influenced B2B research
AI Search Growth (YoY)
35% YoY
AI assistants are becoming critical for software evaluation and selection
Untapped Customer Opportunity
4,316
potential customers/month via AI
With only 30% Share of Voice, competitors are capturing most AI-influenced customers. This shows your growth potential if visibility improves.
CAC Reduction Potential
£650
saved per customer acquired
Traditional CAC: £800
Digital CAC: £150
Call Deflection Savings
£511,200
annual savings potential
AI responses provide instant answers, reducing support queries
Competitive Position
Trailing
14.5% behind LinkedIn
Your visibility:
29.6%
Top competitor:
44.1%
AI Buying Journey Coverage
Visibility across each stage of the AI-assisted purchase journey — how often your brand appears when buyers ask AI platforms at each decision stage.
Discovery
Weak
14/40 queries
Comparison
Weak
17/37 queries
Decision
Weak
15/34 queries
Advocacy
Critical gap
8/41 queries
Biggest gap:
Advocacy stage — only 20% visibility. Create content targeting advocacy-intent queries to close this gap.
Intent Coverage Analysis
45% High-Intent
💰
Buying
44.1%
15 of 34 queries
🤔
Comparing
45.9%
17 of 37 queries
🧭
Navigating
50.0%
17 of 34 queries
📚
Researching
35.0%
14 of 40 queries
⭐
Recommendations
19.5%
8 of 41 queries
Win/Loss Overview
Needs Improvement26
Wins
115
Losses
0
Ties
Win Rate
14.0%
Analyzed 186 queries
Equivalent PPC Value
Annual Value
£110,304/yr
Monthly Value
£9,192/mo
Industry Avg CPC
£12
Based on 71 AI mentions × estimated click-through × industry CPC
Technical AEO Score
How well your website is optimized for AI crawlers and assistants — covering schema markup, content structure, and machine readability.
25
/100
🔴 Critical
Actively blocked
AI crawlers can't access or parse your content effectively
Visibility Impact
Up to 60%
Urgency
Immediate action required
Score Breakdown by Category
Schema.org Markup
0/25
Performance & Accessibility
10/15
AI Meta Tags
0/20
AI Crawler Access
15/20
Content Structure
0/20
Detailed Audit Results
Schema.org Markup
Organization Schema
Missing - AI can't confidently identify your brand
5 pts
FAQ Schema
Missing - reduces chance of verbatim quotes in AI responses
5 pts
Content Schema
Missing - AI struggles to categorize your content
5 pts
Breadcrumb Schema
Missing - AI can't understand your site hierarchy
5 pts
Speakable Schema
Missing - voice assistants can't identify quotable content
5 pts
Performance & Accessibility
Page Load Speed
Loaded in 0.03s - fast
5 pts
Mobile Responsive
No responsive signals - may affect mobile AI access
5 pts
SSL/HTTPS
Secure (HTTPS)
5 pts
AI Meta Tags
AI Content Summary
Missing - AI creates its own interpretation of your content
5 pts
Platform-Specific Tags
Missing - no platform-specific optimization signals
5 pts
Robots AI Directives
Missing or restrictive - may limit AI access
5 pts
Open Graph Tags
Missing - AI has limited preview data
5 pts
AI Crawler Access
GPTBot Access
Allowed
5 pts
ClaudeBot Access
Allowed
5 pts
PerplexityBot Access
Allowed
5 pts
llms.txt File
Missing - no AI-specific guidance file (emerging standard)
5 pts
Content Structure
Semantic Headings
Found H1: ✗, H2: ✗, H3: ✗
5 pts
FAQ Content
No FAQ content detected - add Q&A sections for better AI extraction
5 pts
Structured Lists/Tables
Lists: ✗, Tables: ✗
5 pts
Internal Linking
Found 0 internal links - add more internal links
5 pts
Priority Fixes
1
Add Organization Schema
Missing - AI can't confidently identify your brand
+5 pts
2
Add FAQ Schema
Missing - reduces chance of verbatim quotes in AI responses
+5 pts
3
Add AI Content Summary
Missing - AI creates its own interpretation of your content
+5 pts
4
Add FAQ Content
No FAQ content detected - add Q&A sections for better AI extraction
+5 pts
5
Add Open Graph Tags
Missing - AI has limited preview data
+5 pts
What does Technical AEO Score mean?
Technical AEO is necessary but not sufficient for AI visibility. A high score ensures AI assistants can access, understand, and attribute your content — but your content quality and authority determine if you actually win recommendations. Think of it like SEO: perfect technical setup removes barriers but doesn't guarantee rankings.
Strategic Recommendations
Prioritized actions to improve your visibility in AI assistant responses based on gap analysis and competitive positioning.
high
Build AI visibility from 30% — urgent foundational work needed
Indeed appears in only 30% of relevant AI queries — significantly below the threshold for competitive presence. A content authority strategy covering the full query landscape is required.
Could increase visibility by 30–50%high
Build topical authority — invisible in 100% of category searches
Only 0% visibility on generic (non-branded) industry queries. AI models don't strongly associate Indeed with the category. Build topic-cluster content covering the full industry landscape so AI can reference Indeed as an authority.
Critical for capturing non-branded searcheshigh
Content gap: 'Are ZipRecruiter skills tests worth it for proving my Excel level?'
LinkedIn, ZipRecruiter appear for this query — Indeed does not. Create or optimise a page directly targeting this query to close the gap.
Direct competitive gap closurehigh
Content gap: 'How do I make my small company look better to attract top talent?'
LinkedIn, Glassdoor appear for this query — Indeed does not. Create or optimise a page directly targeting this query to close the gap.
Direct competitive gap closurehigh
Content gap: 'What is employer branding and do I really need it to find better staff'
LinkedIn, Glassdoor appear for this query — Indeed does not. Create or optimise a page directly targeting this query to close the gap.
Direct competitive gap closurehigh
Content gap: 'what exactly is employer branding and why should my startup care?'
LinkedIn, Glassdoor appear for this query — Indeed does not. Create or optimise a page directly targeting this query to close the gap.
Direct competitive gap closure