AI Crawlers Are the New Online Users.
How to Implement robots.txt

How to design your website for GPTBot, ClaudeBot, and Perplexity — full video presentation and downloadable slide deck by Yuliya Halavachova, UltraScout AI

Download the Slide Deck (PDF) AI Crawlers Are the New Online Users — How to Implement robots.txt · UltraScout AI · April 2026
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What This Presentation Covers

This presentation makes the case that AI crawlers — GPTBot, ClaudeBot, PerplexityBot, Google-Extended — are no longer just scrapers. They are users with intent: answer, attribute, train. Websites that ignore them don't protect their content; they turn away the agents that now act on behalf of millions of humans.

The deck and video walk through the practical implications: what good crawler UX looks like, how to configure robots.txt correctly, and what the agentic web means for brands that depend on discovery.

The UX of an AI Crawler

Good UX for humans means fast, clear, and intuitive. Good UX for AI crawlers means three things:

  • Predictable navigation — every important piece of content needs a permanent, crawlable URL. No session tokens, no infinite scroll. If a crawler can't reach it via a link, it doesn't exist.
  • Honest metadata — <link rel="canonical">, dateModified in schema, max-snippet directives. Without these, crawlers guess — and they guess wrong.
  • Rate-limit empathy — publish a clear Crawl-delay in robots.txt. Treat crawlers with the same courtesy you'd give a human hitting refresh too fast.

robots.txt Configuration for AI Crawlers

The minimal correct configuration to allow all major AI crawlers:

User-agent: GPTBot Allow: / User-agent: ClaudeBot Allow: / User-agent: PerplexityBot Allow: / User-agent: Google-Extended Allow: / Crawl-delay: 5

Blocking any of these crawlers means your content cannot appear in that platform's responses. The risk of being over-blocked is far greater than the risk of being crawled.

The Curl Test

The fastest way to check whether your site passes the AI crawler test:

curl -A "GPTBot" https://yoursite.com/article/123

If the output is empty, full of [object Object], or missing your main text — your site fails. AI models cannot read your content and will not cite it. Fix the JavaScript rendering issue before anything else.

The Agentic Web

We are entering a state where most reads of your website won't be by humans. They'll be by AI assistants, summarisers, and answer engines acting as proxies for humans. The websites that thrive will build robots.txt with the same care as their styles.css — and write alt text not just for screen readers, but for vision-language models.

The presentation closes with a practical framework: from "block all bots" → to "identify friendly agents via verified user-agents"; from "design for 1080p" → to "design for text-only, no JavaScript"; from "GA4 tracks users" → to "server logs track crawler sessions".

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Frequently Asked Questions

How do I configure robots.txt for AI crawlers?
Add explicit Allow directives for each AI crawler: User-agent: GPTBot / Allow: / — then repeat for ClaudeBot, PerplexityBot, and Google-Extended. Include a Crawl-delay directive. Blocking these crawlers means your content cannot appear in their platform's responses.
What is the curl test and why does it matter?
Run curl -A "GPTBot" https://yoursite.com/article/123. If the output is empty or missing your main text, AI models cannot read your content. This is the fastest way to identify a JavaScript rendering problem that blocks AI crawlers.
What is llms.txt?
llms.txt is a plain-text file at your domain root that signals to large language models what content is available and how to use it — the AI equivalent of sitemap.xml. It helps crawlers prioritise and attribute your content correctly.
Can I download the slide deck?
Yes — the full PDF slide deck is available to download above the video. It covers AI crawler UX, robots.txt configuration, llms.txt, the Crawly persona, the ethical crawler framework, and the curl test.

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